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The biscuit market was valued at US$ 76,886.00 million in 2018 and is projected to reach US$ 111,079.29 million by 2027; it is expected to grow at a CAGR of 4.2% from 2019 to 2027.

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The global biscuits market is concentrated with a few well-established players biscuits such as Britannia Industries, Burton’s Biscuit Company, ITC limited, Kellogg Company, Lotus Bakeries, Mondelez International, United Biscuits (UK) Limited, Parle Products Pvt. Ltd, Walkers Shortbread Ltd and Nestlé S.A.

Biscuit is small bread made from a mixture of flour, sugar or salt, butter or vegetable shortening, and baking powder as a leavening agent. There are a variety of biscuits available in the market, such as sweet, savory, digestive, and filled biscuits. The global biscuits market, by packaging, has been segmented into pouches/packets, boxes, and jars. In 2018, the pouches/packets segment dominated the global biscuits market. Biscuit packaging is mainly done to present the product in an attractive way; display the biscuit type, ingredients, and weight; retain the freshness and flavor for longer shelf life; protect products from external harm; etc. Packing biscuits in pouches or packets adds aesthetic attributes that appeal to the customers or helps in easy recognition. The plastic pouches or packets were introduced for the first time in 1958 in the snack market; they were composed of laminated plastic layers and aluminum to prevent air and light from entering as well as to increase the shelf life.